Typefaces are everywhere—in books, advertisements, signage, magazines, and logos—yet we rarely pay them any heed. But many of them have histories richer than their designs convey, including the ten ...
Kellogg’s has one of the most iconic logos in consumer goods. Now, for the first time, that logo is also a custom typeface. The move to expand the logo into a proprietary typeface follows the Kellogg ...
One of the major traps, when talking about type, is mixing up fonts with typefaces or treating them as synonymous. Many a typographic expert has haughtily corrected a beginner for mistakenly using the ...
The world's most beloved typeface has been dumped. After two rocky years as Apple's typographical identity, Helvetica Neue is being replaced by a bespoke font, San Francisco, as the default font on ...
When you think of the Bauhaus, you probably think of buildings, objects and famous designers. What you don’t think of is a logo or corporate identity. And for good reason. Today, the Bauhaus is an ...
Last summer, CERN was on the verge of announcing a discovery so critical to understanding the basic building blocks of the universe that it had been given a divine name: The God particle. The hunt for ...
Microsoft wants to make it easier for marketers to build campaigns and it's integrating with technology from generative AI startup Typeface to get it done. Today Microsoft and Typeface announced an ...