According to Yelp, the best “all-around” bra fitters in San Francisco are at Nordstrom. So I called their corporate office with a proposition: a face-off between their best bra fitter and the ...

Finding the perfect bra remains one of the most challenging aspects of personal shopping, with studies indicating that approximately 80% of individuals wear incorrectly sized undergarments. This guide ...

Don't know your bra size? Join the club. There's a deep confusion over bra sizing and how to measure your bra size. While it shouldn't be complicated, it feels like lingerie shopping is an endless ...

Ever wish you had all the perks of a personal bra fitting expert—but in the comfort of your own home? Say hello to True & Co., an online lingerie retailer that stocks some of our favorite intimates ...

Finding the right bra along with that perfect fit can be challenging, frustrating and down-right disheartening, but a new company is revolutionizing the way women get fitted for lingerie.MOBILE/TABLET ...

Trying on a bra under the harsh fluorescent lights of the department store fitting room, I was forced to stare down the more prominent imperfections of my 40-something-year-old body. There were the ...

The bra industry currently uses a fitting system that is over one hundred years old. Thousands, if not hundreds of thousands of women roam the streets every day in bras that don’t fit properly. Isn’t ...

Finding the best bras for small busts can be more involved than you’d think. While some may opt for the trendy bralette, others seek more support and lift. And when you finally find a stylish option, ...