NEW YORK--(BUSINESS WIRE)--EDO, the TV outcomes company, has released its Body & Skincare Convergent TV Outcomes Report, detailing the industry's linear and streaming TV ad performance in Q4 2024. The ...

NEW YORK--(BUSINESS WIRE)--EDO, the TV outcomes company, released today a report detailing ad effectiveness across the NBA, WNBA, and men’s and women’s NCAA basketball leagues. The Basketball TV ...

NEW YORK, April 22, 2026--(BUSINESS WIRE)--EDO, the TV outcomes company, today announced that it will provide advertising and media agencies with complimentary access to ChatEDO, its TV Ad ...

Roblox (NYSE:RBLX) has partnered with TV analytics firm EDO to measure advertising outcomes on its platform. The partnership introduces industry standard benchmarks that compare Roblox ad engagement ...

EDO expanded its Ad EnGage measurement solution Tuesday so it can cover streaming environments and give brands insight into their competitors’ activity in AVOD platforms, traditionally a blind spot ...

NEW YORK—The data, measurement, and analytics software company EDO has announced that it has closed on a $80 million strategic growth investment from Shamrock Capital, a Los Angeles-based investment ...

Looking to achieve more precise regional business outcome results on a market-by-market basis, TV measurement company EDO has struck a deal with artificial intelligence (AI)-powered ad-tech company ...

TV data science company EDO released an insights platform Thursday designed to help brands, agencies and broadcasters better plan linear TV campaigns and understand how effectively those campaigns ...

NEW YORK—EDO and FuboTV Inc. have announced that they are working together to measure consumer behavior across Fubo’s premium sports, news and entertainment content. As part of the agreement, EDO will ...