As a classic car enthusiast, my passion revolves around cars with a Made in West Germany stamp somewhere on them, partially because that phrase generally implied a reputation for mechanical honesty ...
With the launch of the CUPRA Design House at Milan Design Week back in April, electric car brand CUPRA boldly stated its mission to take its aesthetic philosophy beyond simply car design. Built around ...
In automotive design, it's all about proportions. Since mass-produced cars first emerged in the early 1900s, an often-overlooked measurement that influences a vehicle's aesthetic appeal and function ...
Mercedes-Benz’s chief design officer has suggested that artificial intelligence could make car designers obsolete in 10 years. Gordon Wagener made the statement while recently speaking at an event for ...
Grilles are so crucial to automotive design, for creating an identity for a car’s “face,” that I sometimes think they become sort of a crutch. Now, don’t get me wrong: there are some incredible grille ...
A new multi-industry collaboration is on its way to deliver the first-ever recycled aluminum car that will rely on artificial intelligence to design, asking the machine learning technology to help ...
“A good slogan sells the product. A great slogan becomes part of the language,” so the old saying goes. That sentiment rings especially true for Audi’s iconic three-word mantra: Vorsprung durch ...