Comparative advertising is a marketing approach in which an advertiser compares its product to that of its competitors, and is quite a common practice in the Indian market. The Delhi High Court ...
The Calcutta High Court settled a long-standing dispute between Hindustan Unilever and Reckitt Benckiser on comparative advertisements for their products on September 23. The pertinent issue was ...
On Tuesday, July 29, the United States Court of Appeals for the Second Circuit “clarified certain aspects of [its] false advertising jurisprudence” and held that, where literal falsity and deliberate ...
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