Coca-Cola is expanding its global music platform Coke Studio with a generative artificial intelligence (AI) offering, per details shared with Marketing Dive. The immersive effort will give music ...
COKE STUDIO™ has been shaping how young Nigerians experience December through music and culture. In 2023, Coke Studio rode the “We Outside” wave with its “Outside With Coke” theme, keeping the brand ...
Coke Studio 2025, engineered by Verve, won Gold in Experiential Established Ex at The Drum Awards, evolving from a brand activation into a cultural pillar at Ireland’s Longitude and Electric Picnic ...