As Top Streamers Battle Churn, Emerging AI Start-Up Versus Offers Ways To Hold On To Viewers

EXCLUSIVE: As churn continues to bedevil top streamers, one emerging firm has hit on interactive, AI-driven ways to keep ...
The Desk on MSN

Hub: Streaming app experience linked to customer retention, churn

User experience issues are driving streaming subscriber cancellations; 36 percent of viewers cited app usability as the sole reason they have canceled a service.— This story first appears at ...
Forbes

Why Are Streaming Churn Rates So High? Cost Is A Big Reason

Streaming service subscribers have become savvier about pricing and perks, leading to higher churn rates, finds a new survey from Deloitte. If you’ve ever dumped a streaming service because you ...
Forbes

Five Churn Reduction And Customer Retention Strategies

As I’ve written about before, a subscription business model is a great way to ensure a steady revenue stream, whether that’s in the form of a software-as-a-service (SaaS) product, a video streaming ...