Multiply is the first AI-native media agency for B2B companies. All marketers know that in traditional advertising, campaigns start losing effectiveness the moment they launch. Creative gets stale and ...

Multiply raises $9.5 million to bring AI driven self learning advertising to B2B, using CRM and sales data to continuously optimize campaigns on Google and LinkedIn.

Multiply has raised $9.5M from Mayfield to build AI agents that continuously improve B2B ads, using sales call data and more.

Audience preferences are constantly evolving. So why not ads that evolve in real time, too? No, really. This AI startup is trying it.

Three-quarters of TV ads for business-to-business companies drive no long-term growth and scored only one star on a five-star scale, according to a study by The B2B Institute. The reason, the research ...

The platform works brilliantly for consumer brands because their strategies align with consumer behavior, but B2B operates in an entirely different universe with complex buying journeys involving ...

Short-form video, Thought Leader Ads, personalized creative, and Qualified Lead Optimization are showing promise. Here’s how ...

What if you could get your ads in front of your ideal customers for a fraction of the price? LinkedIn Ads is well known for its high costs compared to other platforms. Still, there’s a way to target a ...

Advertisers have a new way to target B2B audiences thanks to a partnership between Quora, a knowledge-sharing platform, and Bombora, a B2B data firm. Marketers can now access Bombora’s data on more ...

The NFL’s Big Game is almost here, and while many people will be focused on the matchup between San Francisco and Kansas City, millions of viewers will be tuning in primarily to watch the ads. In fact ...